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Hey there! I’m Anthyun Mask, Partner here at One Touch NIL Group. If you’re reading this on Thursday, March 19, 2026, you’ve probably noticed that the landscape of college sports has changed more in the last twelve months than it did in the previous fifty years. Since the House v. NCAA settlement was approved back in June 2025, we’ve entered a "New Era." We’ve moved past the "Wild West" and into a professionalized, data-driven industry. Every day, I get messages from former a

Hey there! I’m Anthyun Mask, a Partner here at One Touch NIL Group. If you’re reading this, you’ve probably noticed that the world of college sports has flipped on its head over the last few years. The Name, Image, and Likeness (NIL) era isn't just a trend, it’s a revolution. And like any revolution, it needs leaders, advocates, and experts to guide the way. At One Touch NIL Group, we’re not just watching the game from the sidelines; we’re rewriting the playbook. We get asked

Let’s be real for a second: the Name, Image, and Likeness (NIL) era is the best thing to happen to college sports since the invention of the forward pass. Finally, athletes can get paid for the hard work they put in both on and off the field. But here’s the catch, with great power comes a whole lot of paperwork and a ton of rules that seem to change every other Tuesday. At One Touch NIL Group, we see it all the time. An athlete lands a dream deal with a local brand, posts a q