Let’s be real for a second: the Name, Image, and Likeness (NIL) era is the best thing to happen to college sports since the invention of the forward pass. Finally, athletes can get paid for the hard work they put in both on and off the field. But here’s the catch, with great power comes a whole lot of paperwork and a ton of rules that seem to change every other Tuesday. At One Touch NIL Group, we see it all the time. An athlete lands a dream deal with a local brand, posts a q